All posts tagged Chrome

  • CHROME PRO SERIES for Professional Messengers

    NEW Chrome Pro Series Gear: Built for and Tested by Professional Bike Messengers. from Chrome Industries on Vimeo.

    The folks at Chrome are always pushing the envelope and stepping their offerings up. Sure, you can always find a way to strap odd or over-sized items to your bag, but the extended cargo net on the new Pro Barrage backpack is pretty genius. I’m already a huge fan of my Barrage backpack and its cargo net; hell, I use it almost daily. Whether it’s for strapping a skateboard, stinky pair of shoes, 6 pack or whatever really…it’s nice knowing I can always carry a bit more.

    The Pro Barrage is legit though. A durable roll-top backpack with a split shoulder strap, EVA foam backing and a removable PE stabilizer tray to keep those food deliveries from being squished. It’s also made in the USA. For more info, be sure to head over to Chrome Industries and learn all about the new PRO SERIES line including the Pro Chest Harness, Pro Utility Belt and Pro Accessory Pouch. Have a look at all these new products in detail below!

    Continue reading “CHROME PRO SERIES for Professional Messengers” »

  • Chrome WARM – Fall

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    The homies at Chrome are always pushing the envelope with their bags and technical apparel. Their latest line, Chrome WARM, combines insulated and weather proof performance with classic workwear styling. These pieces will keep you warm (even when wet) thanks to the poly-fill insulation and ripstop nylon shell. Hyped to give these pieces a shot after how much luck I’ve had with my Storm Field rain jacket and De Haro windbreaker.

    Make sure to check out the whole Chrome WARM line, including the VEST and WORKSHIRT.

    -Brian

  • Chrome Mobile Factory Tour – Forged Rubber Sneakers

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    Chrome is holding a mobile factory tour, giving you the chance to watch them make the Forged Rubber Sneakers first hand. If you’re in New York City, Chicago, Seattle or Portland, be sure to check out this event.

    -Brian

  • Chrome Forged Rubber Sneakers Launch

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    So hyped to finally see a city sneaker that looks like it can hold up to my abuse. I’ve gone through a couple pairs of chucks since being here in Shanghai and can’t help but wonder how these would compare. Anyway, the good folks at Chrome just launched their city sneaker, known as the Chrome Forged Rubber. Be sure to check out the press release below. Also, make sure to have a look through the Forged Rubber Field Guide.

    “San Francisco, CA — Chrome Industries, the San Francisco-based company originally known for its messenger bag with its iconic seatbelt buckle and renowned for crafting “bombproof gear for living and riding the city,” today unveils ‘The Best City Sneaker In The World’ with its Forged Rubber line of footwear.
     
    Chrome turns modern manufacturing upside down by resurrecting 70-year-old Forged Rubber machines originally used to make army boots in Europe.  Discovered in eastern Slovakia, an area of the world known for its demanding city landscapes, these Forged Rubber machines were refurbished and adapted to make Chrome shoes that embody the brand’s spirit of making thoughtful, highly durable products.  Each Forged Rubber sneaker is individually made by hand using heated pressure and the outsole is fused directly onto the upper to ensure no separation. The result is that no undesirable cement is used and Chrome shoe lasts under the most demanding conditions.  A reflective heel and an odor resistant technology are also integrated for daily city survival.
     
    “Chrome isn’t re-inventing the wheel with our new Forged Rubber process,” states Ben McCosh, Chrome’s Product Director.. “We are challenging the industry by using the best processes available to make durable city sneakers that last beyond one season. It’s a back-to-basics concept that most manufacturers simply overlook today due to the time, effort, and resources required to make durable sneakers.  This is the Chrome way.”
     
    Chrome’s Forged Rubber shoes are crafted from the bottom up.   Its foundation – the rubber sole – is harvested from local rubber tree farms in Thailand and molded just 3-5 days after leaving the tree.  From there, the materials are quickly assembled, and the canvas upper is pressure fused with the rubber at 300 degrees Fahrenheit to create shoes that look like sneakers, but are constructed with the durability of army boots.
     
    With this introduction, Chrome continues to demonstrate its leadership in the rapidly growing urban mobility category that caters to city commuters and urban adventurers.
     
    Chrome’s Forged Rubber Mobile Factory Tour brings making back to the people.
    Chrome celebrates the craftsmanship behind their urban sneaker debut with its Forged Rubber Mobile Factory Tour, where one of the refurbished 70-year-old Slovakian Forged Rubber machines will travel to Chrome’s HUB stores in five cities, allowing more people to experience the hand-made manufacturing process in-person. ”
     
    Where to see the Forged Rubber Mobile Factory Tour
    Chrome HUB’s
    • San Francisco – 6/20 – 6/21- 962 Valencia St, San Francisco, CA 94110
    • New York City – 7/1 – 7/2 – 238 Mulberry St, New York, NY 10012
    • Chicago – 7/11 – 7/12 – 1529 N Milwaukee Ave, Chicago, IL 60622
    • Seattle – 7/18 – 7/19 – 1117 1st Ave, Seattle, WA 98121
    • Portland – 7/25 – 7/26 – 425 SW 10th Ave, Portland, OR 97205
  • Chrome Artists Series: NOA


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    Really feelin’ the Artist Series by Chrome.

    The newest edition to our Chrome Artist Series features the original artwork of Japanese artist NOA-. NOA- is as humble as he is talented. Typically using oil and acrylic paint on canvas or wood, he’s known for painting live with a style that emulates Japanese line-making. Each piece of art is influenced by the music he chooses to play as he paints, with most of his inspiration is deeply rooted in hip-hop and graffiti. NOA- created this artwork based on the Japanese phrase, “黒霧” that translates phonetically to Kuromu (sounds like Chrome!) and means Black Fog. These one-of-a-kind Yalta bags come from a 4′ x 12′ canvas and acrylic painting NOA- made. Each of the 8 bags represents a specific segment of the painting where the Black Fog takes on a unique energy of its own. Our Artist Series is produced as a limited run. Once they are gone, they’re gone.

    Check out the video above as well as some images from the Chrome Launch in Japan.

    -Brian

  • Two C’s. One Cause. Chrome & Cinelli Announce Fixed Crit Racing Team

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    This is rad! Two of my favorite brands have come together and recruited a cream of the crop fixed crit racing team. See way more over at Team Cinelli Chrome.

    -Brian

    Track bike, fixed-gear, brakeless. No freewheel, no stops. Creative and competitive. This is Team Cinelli Chrome. Different from others living cyclism. No pro-director, masseurs or official mechanics. An independent, semi-organized posse, perfectly self-sufficient, total autonomy travelers. It takes shape to race six international Fixed Gear Criteriums, and blends into the urban fabric after the races. A handful of characters borrowed from the city: bike messengers, track champions, and former Pro Tour mechanics.

    Fixed Gear Criteriums are not a fad. They’re a direct outcome of the progression of the fixed-gear movement. This phenomenon was arguably born in San Francisco among the bike messengers and is now well established all around the world as a way of commuting and communicating. A way of being: free, creative, independent.
    Cinelli and Chrome have contributed to the dawn of this world. Before it was fashionable. Against any rational reason or strategic marketing idea. People thought we were fools. Today they chase. Joined by common values and mutual respect for making great products, Cinelli and Chrome are proud to support Team Cinelli Chrome.

  • Merino Wool from Chrome: Cobra Pullover & Cobra Full Zip

    There’s no fabric like merino wool; it’s quick drying, heat regulating and odor resistant. What else do you need? Have a look at the latest additions to Chrome‘s outerwear line with the Merino Cobra Pullover and the Merino Cobra Full Zip.

    -B

    Continue reading “Merino Wool from Chrome: Cobra Pullover & Cobra Full Zip” »

  • Chrome X Cardiel X T19 – ORP Backpack


    The good folks at Chrome recently came together with Japanese crew T19 and the legend John Cardiel to create this limited edition ORP bag. I’m loving this video, and you know I’m hyped anytime Cardiel’s involved. Make sure to check the video out and then head over to Chrome and have a look at the ORP! I’d love to get my hands on one…

    -B